An A.I. Campaign Created By Humans

Imagine a shopping experience that goes beyond what’s possible today. That’s what our client, Algolia, asked us to do when creating a sizzle video for their Generative A.I. for Commerce search platform. The video debuted at NRF 2024: Retail’s Big Show, with complementary shorter-form videos rolling out on social media. Real people from PK Network…

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Behind The Scenes look at our Behind The Scenes TV Spot

For our latest TV spot for Mediacom Business, our focus was on how they work tirelessly behind the scenes to bring big technology and support to help power small business. Direct mail and digital advertising helped support the campaign. … and our very own multi-verse Behind The Scenes look at making the commercial.

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Delivering the Sizzle

GoldGroupSizzle_1 The Gold Group—a company specializing in marketing, promoting, and producing Ticketed Events—needed someone to help them promote themselves with a sizzle reel, and PK Network was up to the task. You can say a whole lot in under 50 seconds.

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The Sound of Business? Music to Our Ears.

For our recent TV Spot for Mediacom Business, we showed how a small business comes to life with a song composed of all the sounds that business makes. In this case the business was a bar and grill, so while on set we recorded glasses clinking, knives chopping, kegs rolling, etc. Then we put them…

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Bringing a Virtual Experience to the Pioneers

PK Network were proud to have been involved in one of the hottest (even though we shot part of it in chilly Wyoming) award galas of the year for our pro bono client Cable TV Pioneers. From filming the award show hosts in picturesque Jackson Hole, Wyoming, designing and producing all the collateral, champagne gift…

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Video Production in the Time of COVID

Producing TV spots during the Covid-19 pandemic certainly has it’s challenges. Not being able to shoot on location meant we filmed our talent utilizing green screen technology to keep the style and integrity of the other spots PK Network has produced in the past. Behind the Scenes Photos TV Spot

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Small Agency Savvy, Big Telly Award Wins

The Telly Awards are the premier ad agency recognition for video and television advertising. Video work for our clients, ACF Fiorentina, a professional soccer team playing in Italy’s top division, Mediacom Business, the leader in business internet, as well as PK Network was among this year’s Telly winners. Founded in 1979, the Telly Awards annually…

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American Business is Strong

As part of the Mediacom Business COVID-19 response campaign that PK Network created, our new TV spot speaks to the strength and resilience of American businesses to adapt to changing situations and thrive.

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AccuWeather Hurricane Season TV Spot

When the world’s most accurate source of weather forecasts and warnings asks you to create a 30-second TV spot on Hurricane Season, you know what kind of deadline you’re under. Using storm imagery, graphics, and other raw footage, we conveyed how AccuWeather uses the latest technology and on-the-ground reporting to make them the severe weather…

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