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Behind the Scenes

Columbus Day Kicks With ACF Fiorentina

The PK team was out in full force at this year’s Columbus Day Parade in New York City. Hanging out with our favorite Italian soccer team, and client, ACF Fiorentina, we took media video, photos, and even designed the float. All in all, not a bad day at “the office.”

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ACF Fiorentina comes to NYC

When Italian Serie A soccer team, ACF Fiorentina, came to NYC to unveil their 2019-20 uniforms, play an exhibition game vs Benfica at Red Bull Arena, and to promote the team in the USA, PK Network was excited to be part of the action. Working closely with ACF Fiorentina and their new owner, Rocco Commisso,…

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It Takes A Village To Fill An Audience

For a new TV spot for Mediacom’s Gigabit+ service, we created a fictional “industry event” with a keynote speaker extolling the qualities that make Gigabit+ an enterprise-level service. To fill out the audience, we used a handful of extras, (including some of the PK Network team – seen here), and replicated them to fill out…

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The Revolution Will Be Televised – After Some 3D Rendering & Compositing

Here’s a behind-the-scenes look at PK Network’s latest TV commercial for our “Revolutionize Your Business” campaign for Mediacom Business. The larger size of the green screen cyclorama at Windmill Studios in Brooklyn gave us plenty of room to lay track and move our camera around the actors. See the final spot with all of the…

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On Set With Cindy Cashdollar

Producing a TV spot for Mediacom Business, we were excited to have the opportunity to work with five-time Grammy winner Cindy Cashdollar and her band, the Syncopators. Cindy is in the Texas Steel Guitar Hall of Fame, and has worked with artists such as Van Morrison, Bob Dylan, Rod Stewart, and Ryan Adams. Filmed at…

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The Summer of Awards: PK Network Wins Big in 2018

PK Network won 20 (+5 honorable mention!) creative and marketing Telly and Hermes awards for digital, tv, print, and outdoor advertising for Mediacom, Mediacom Business, Fantástico and the New York Cosmos. We’re especially pleased to win the only two local, gold, People’s Choice Telly Awards, where winners are voted on by the public.

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Bah, Humbug. It’s Ebenezer Scrooge In Our New On-Air Spot

PK Network recreated Victorian England in New Jersey to shoot a spot in our “Uncover the Truth” campaign for our client, Mediacom Business. In this spot, Scrooge joyously celebrates his recent switch to Mediacom Business… as well as discovering the true meaning of Christmas. The courtyard of the historic mill building, built in 1881, served…

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