Sports Marketing
Launching a New Online Security Product
In January 2021, Mediacom Business launched a new web security product, Advanced Data Security, which protects businesses against cyberattacks, malware, and other malicious threats. PK Network provided a campaign including TV spots, digital ads, social media content, print, direct mail and radio to help make the launch a success. TV Spot Direct Mail Banner Ads…
Read MoreDesigning a Rodeo-Themed Sweepstakes for Cowboy Channel
The Cowboy Channel asked PK Network to help launch their Saddle Up Sweepstakes, and we were happy to oblige. The Sweeps featured a Grand Prize trip to The Cowboy Channel Studios as well as more than 100 other limited-edition prizes. We designed the key art, the landing page, and helped make entering the contest easy.…
Read MoreSmall Agency Savvy, Big Telly Award Wins
The Telly Awards are the premier ad agency recognition for video and television advertising. Video work for our clients, ACF Fiorentina, a professional soccer team playing in Italy’s top division, Mediacom Business, the leader in business internet, as well as PK Network was among this year’s Telly winners. Founded in 1979, the Telly Awards annually…
Read MoreAdvertising is Important – Now More Than Ever
Staying relevant during COVID-19 is a smart move for your brand, using campaign advertising. PK Network’s b2b campaign for Mediacom Business celebrated its client’s accomplishments, while generating awareness of the value of its essential broadband services. See how PK Network addressed the COVID-19 crisis with digital, print, and video advertising. Radio Spot Click Here TV…
Read MoreColumbus Day Kicks With ACF Fiorentina
The PK team was out in full force at this year’s Columbus Day Parade in New York City. Hanging out with our favorite Italian soccer team, and client, ACF Fiorentina, we took media video, photos, and even designed the float. All in all, not a bad day at “the office.”
Read MoreACF Fiorentina comes to NYC
When Italian Serie A soccer team, ACF Fiorentina, came to NYC to unveil their 2019-20 uniforms, play an exhibition game vs Benfica at Red Bull Arena, and to promote the team in the USA, PK Network was excited to be part of the action. Working closely with ACF Fiorentina and their new owner, Rocco Commisso,…
Read MorePK Network Teams Up With ACF Fiorentina
On June 12th, 2019, we were excited to work with the Italian Soccer team from Florence, ACF Fiorentina, putting together a special announcement event in New York City’s Times Square. Owner Rocco Commisso unveiled Vincenzo Montella as the head coach for the upcoming season. The event was attended by Italian and American press. PK Network…
Read MoreNY Cosmos Kick Off Another Great Season
Congratulations to the legendary NY Cosmos in kicking off another soccer season. The NY Cosmos are off to a spectacular start, and PK Network are always proud to be part of the team effort, contributing marketing and promotions whenever we can. Go Cosmos!
Read MorePat Kehoe Featured On eSports & Live Entertainment Panel At 2018 NAB
On October 18th, Pat Kehoe spoke on an eSports and live events panel with Joseph Hopkins of Make.tv, Steve Davis of Ooyala, and Stuart Lipson of the eSports Advertising Bureau at last week’s NAB Show NY. Critical needs for live – abundant bandwidth at every stage of transmission, capable technical partners, and advertisers who understand…
Read MoreA Full Season Of Online Promotions For The NY Cosmos
How do you grow fan loyalty and engagement? We used social media for NY Cosmos players to share their stories through “Player Vignettes.” These social media stories along with other videos and posts resonated with fans across social media platforms from FB and YouTube to Twitter posts. A compilation of NY Cosmos player profile videos…
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