Posts by PK Network
PK Network Teams Up With ACF Fiorentina
On June 12th, 2019, we were excited to work with the Italian Soccer team from Florence, ACF Fiorentina, putting together a special announcement event in New York City’s Times Square. Owner Rocco Commisso unveiled Vincenzo Montella as the head coach for the upcoming season. The event was attended by Italian and American press. PK Network…
Read MoreNY Cosmos Kick Off Another Great Season
Congratulations to the legendary NY Cosmos in kicking off another soccer season. The NY Cosmos are off to a spectacular start, and PK Network are always proud to be part of the team effort, contributing marketing and promotions whenever we can. Go Cosmos!
Read MoreIt Takes A Village To Fill An Audience
For a new TV spot for Mediacom’s Gigabit+ service, we created a fictional “industry event” with a keynote speaker extolling the qualities that make Gigabit+ an enterprise-level service. To fill out the audience, we used a handful of extras, (including some of the PK Network team – seen here), and replicated them to fill out…
Read MoreCreating A Digital Ad Primer For Spectrum
Spectrum Reach, the advertising sales division of Charter Communications / Spectrum, needed a presentation for local community business groups. Designed to give small businesses an introduction into how digital advertising can help them reach their customers. Instead of a sales pitch, the presentation positions Spectrum as a subject authority. Using bright imagery and featuring the…
Read MoreMaking Direct Sales Fun?
Mediacom’s Direct Sales department approached PK Network with a unique challenge: how can we make a TV spot that will make direct door-to-door sales attractive? A traditional shoot that could deliver the right production value would be out of their budget range. Our solution was to create illustrations of a diverse set of outgoing…
Read MoreThe Revolution Will Be Televised – After Some 3D Rendering & Compositing
Here’s a behind-the-scenes look at PK Network’s latest TV commercial for our “Revolutionize Your Business” campaign for Mediacom Business. The larger size of the green screen cyclorama at Windmill Studios in Brooklyn gave us plenty of room to lay track and move our camera around the actors. See the final spot with all of the…
Read MoreWe’re Looking For Another Good Cause
We at PK Network have always valued local community service, and we’ve done pro bono work for a number of great organizations over the years. Now we’re looking for a new cause. If you’re aware of a charitable organization that’s in need of creative services, advertising, marketing, or public relations, email us at hello@pknetwork.com PK…
Read MoreWe Sat Down To Make Our Holiday Card. This Is What Happened…
Happy Holidays from all of us at PK Network!
Read MoreOn Set With Cindy Cashdollar
Producing a TV spot for Mediacom Business, we were excited to have the opportunity to work with five-time Grammy winner Cindy Cashdollar and her band, the Syncopators. Cindy is in the Texas Steel Guitar Hall of Fame, and has worked with artists such as Van Morrison, Bob Dylan, Rod Stewart, and Ryan Adams. Filmed at…
Read MorePat Kehoe Featured On eSports & Live Entertainment Panel At 2018 NAB
On October 18th, Pat Kehoe spoke on an eSports and live events panel with Joseph Hopkins of Make.tv, Steve Davis of Ooyala, and Stuart Lipson of the eSports Advertising Bureau at last week’s NAB Show NY. Critical needs for live – abundant bandwidth at every stage of transmission, capable technical partners, and advertisers who understand…
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