Ad Campaign
Something Big Is Happening
When Mediacom Business asked us to produce a spot for their big 150 Mbps Business Internet package launch, we took them quite literally. As the old idiom says: Go big or go home.
Read MoreAn A.I. Campaign Created By Humans
Imagine a shopping experience that goes beyond what’s possible today. That’s what our client, Algolia, asked us to do when creating a sizzle video for their Generative A.I. for Commerce search platform. The video debuted at NRF 2024: Retail’s Big Show, with complementary shorter-form videos rolling out on social media. Real people from PK Network…
Read MoreBehind The Scenes look at our Behind The Scenes TV Spot
For our latest TV spot for Mediacom Business, our focus was on how they work tirelessly behind the scenes to bring big technology and support to help power small business. Direct mail and digital advertising helped support the campaign. … and our very own multi-verse Behind The Scenes look at making the commercial.
Read MoreBillboards? We’re Ready To Roar!
Southwick’s Zoo needed OOH and digital billboards to make some noise about New England’s Largest Zoo. Trying hard not to channel Katy Perry, but… baby, we were ready to roar!
Read MorePreRoll Campaign for Xtream 1Gig Smashes It with Twitch Engagement and Wins Awards
Xtream 1Gig Twitch Campaign "Gamer Rage" Addressing gamer frustrations, Twitch was the perfect platform to inform data-hungry gamers about the benefits of Mediacom’s Xtream 1Gig internet service. Using a 3-month, heavily geo-targeted campaign in Mediacom’s footprint, we received very strong Video Completion Rates (VCR), outpacing Twitch’s VCR benchmark range of 74-80%* by averaging 92% VCR…
Read MoreMaking of “Revolutionize Your Business” TV Spots
making of revolutionize.mp4 Here’s a look at the keying, compositing, VFX and 3D design that went into creating the recent “Revolutionize Your Business” TV spots we created for Mediacom Business.
Read MoreDesigning a Rodeo-Themed Sweepstakes for Cowboy Channel
The Cowboy Channel asked PK Network to help launch their Saddle Up Sweepstakes, and we were happy to oblige. The Sweeps featured a Grand Prize trip to The Cowboy Channel Studios as well as more than 100 other limited-edition prizes. We designed the key art, the landing page, and helped make entering the contest easy.…
Read MoreVideo Production in the Time of COVID
Producing TV spots during the Covid-19 pandemic certainly has it’s challenges. Not being able to shoot on location meant we filmed our talent utilizing green screen technology to keep the style and integrity of the other spots PK Network has produced in the past. Behind the Scenes Photos TV Spot
Read More#TotallyTechThursday Hits the Mark
Mediacom Cable was looking for a way to solidify their Xtream brand as a technology leader, and PK Network had the social media solution. Xtream Totally Tech Thursday is a monthly sweepstakes on Mediacom’s Facebook page featuring cutting edge tech and electronics prizes. It didn’t take long for these “Comment to Win” posts and giveaways…
Read MoreSmall Agency Savvy, Big Telly Award Wins
The Telly Awards are the premier ad agency recognition for video and television advertising. Video work for our clients, ACF Fiorentina, a professional soccer team playing in Italy’s top division, Mediacom Business, the leader in business internet, as well as PK Network was among this year’s Telly winners. Founded in 1979, the Telly Awards annually…
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