Behind the Scenes – PK Network Communications

Algolia A.I. Video Wins Two Tellys

The sizzle video we created for our wonderful client, Algolia, took home two 2024 Telly Awards. In a year that saw a record-breaking 13,000 entries from around the world, we’re honored that our video — showcasing Algolia’s Generative A.I. for Commerce search platform — received this recognition. It was a true collaborative effort and a…

Something Big Is Happening

When Mediacom Business asked us to produce a spot for their big 150 Mbps Business Internet package launch, we took them quite literally. As the old idiom says: Go big or go home.

An A.I. Campaign Created By Humans

Imagine a shopping experience that goes beyond what’s possible today. That’s what our client, Algolia, asked us to do when creating a sizzle video for their Generative A.I. for Commerce search platform. The video debuted at NRF 2024: Retail’s Big Show, with complementary shorter-form videos rolling out on social media. Real people from PK Network…

Behind The Scenes look at our Behind The Scenes TV Spot

For our latest TV spot for Mediacom Business, our focus was on how they work tirelessly behind the scenes to bring big technology and support to help power small business. Direct mail and digital advertising helped support the campaign. … and our very own multi-verse Behind The Scenes look at making the commercial.

The Sound of Business? Music to Our Ears.

For our recent TV Spot for Mediacom Business, we showed how a small business comes to life with a song composed of all the sounds that business makes. In this case the business was a bar and grill, so while on set we recorded glasses clinking, knives chopping, kegs rolling, etc. Then we put them…

Making of “Revolutionize Your Business” TV Spots

making of revolutionize.mp4 Here’s a look at the keying, compositing, VFX and 3D design that went into creating the recent “Revolutionize Your Business” TV spots we created for Mediacom Business.

Launching a New Online Security Product

In January 2021, Mediacom Business launched a new web security product, Advanced Data Security, which protects businesses against cyberattacks, malware, and other malicious threats. PK Network provided a campaign including TV spots, digital ads, social media content, print, direct mail and radio to help make the launch a success. TV Spot Direct Mail Banner Ads…

Bringing a Virtual Experience to the Pioneers

PK Network were proud to have been involved in one of the hottest (even though we shot part of it in chilly Wyoming) award galas of the year for our pro bono client Cable TV Pioneers. From filming the award show hosts in picturesque Jackson Hole, Wyoming, designing and producing all the collateral, champagne gift…

Video Production in the Time of COVID

Producing TV spots during the Covid-19 pandemic certainly has it’s challenges. Not being able to shoot on location meant we filmed our talent utilizing green screen technology to keep the style and integrity of the other spots PK Network has produced in the past. Behind the Scenes Photos TV Spot

Introducing the 10G Smart Home

On September 17, 2020 Mediacom, in partnership with CableLabs and NCTA, conducted the first 10G field trial in Ames Iowa. It showcased how the 10G platform will power the smart home of the future. PK Network assisted in promoting the event online as well as targeting specific media, influencers, and government officials with eblasts, invites,…