NY COSMOS

Our Team. Our Town. Our Time.

BRANDING AND FULL SEASON
ADVERTISING CAMPAIGN

LAUNCH MATERIALS

PK Network employed targeted and intensive advertising and promotion that successfully reached ethnically-diverse soccer fans. Each weekly match was promoted with on-air, print and digital ads, street team collateral, and in-stadium promotions. Multi-lingual advertising was created and media placed in English, Spanish and Italian throughout the Tri-State Area.

Our advertising and promotion resulted in a considerable uptick in fan engagement on Facebook and Twitter. Overall objectives for season-ticket and individual game sales were met and surpassed.