Ad Campaign

Making Direct Sales Fun?

Mediacom’s Direct Sales department approached PK Network with a unique challenge: how can we make a TV spot that will make direct door-to-door sales attractive? A traditional shoot that could deliver the right production value would be out of their budget range.   Our solution was to create illustrations of a diverse set of outgoing…

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The Revolution Will Be Televised – After Some 3D Rendering & Compositing

Here’s a behind-the-scenes look at PK Network’s latest TV commercial for our “Revolutionize Your Business” campaign for Mediacom Business. The larger size of the green screen cyclorama at Windmill Studios in Brooklyn gave us plenty of room to lay track and move our camera around the actors. See the final spot with all of the…

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We’re Looking For Another Good Cause

We at PK Network have always valued local community service, and we’ve done pro bono work for a number of great organizations over the years. Now we’re looking for a new cause. If you’re aware of a charitable organization that’s in need of creative services, advertising, marketing, or public relations, email us at hello@pknetwork.com PK…

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On Set With Cindy Cashdollar

Producing a TV spot for Mediacom Business, we were excited to have the opportunity to work with five-time Grammy winner Cindy Cashdollar and her band, the Syncopators. Cindy is in the Texas Steel Guitar Hall of Fame, and has worked with artists such as Van Morrison, Bob Dylan, Rod Stewart, and Ryan Adams. Filmed at…

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PK Network Starts 2018 As Campaign Magazine Contest Finalists

Campaign Magazine’s “Cover Hack” contest invited creatives to design the wrap of their February print edition, in partnership with Ai Media Group. PK Network submitted a number of entries, one of which was named as a top 10 finalist. The theme was “The Epic Journey of Advertising.” PK Network designed a cover that portrays both…

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Business Referrals Bring Big Rewards

Word of mouth is alive and well. Business referrals from satisfied consumers and clients are one of the most effective ways for companies to expand their customer bases. Finding the right tone and approach to help generate this positive buzz is key. At PK Network, we have a proven track record of creating highly-effective incentive…

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Celebrating A Milestone Of Growth

Our new campaign for Mediacom Business celebrates their growing customer base, which has now reached over 75,000 customers. Using a documentary approach, we profile a range of small businesses across America who are embracing technology as a way to grow and expand their business. At the same time, we’re eliciting a “me too” attraction, a…

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Campaign Recap: Uncover The Truth TV Spots

Uncover the Truth

Are you watching a Kung Fu movie? A hard-boiled cop show? A news report, or a soap opera? In our recent campaign for Mediacom Business, yes you are – at least until the characters break out of their genres to uncover the truth about Mediacom Business’ products. On the surface, thinking about internet, phone and…

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